Anyone who uses WhatsApp on a regular basis might know that Meta’s proprietary messaging app is available for free. WhatsApp does not support advertising or any paid services but is now preparing to launch a new subscription service called WhatsApp Premium. Yes, the messaging giant has finally decided to monetize its service and we’re here to tell you everything. The feature is currently in the works and popular tipster WABetaInfo has spotted the premium subscription in the beta of WhatsApp. In this article, we have explained everything we know about WhatsApp Premium prior to the official launch of the subscription plan.
WhatsApp Premium: everything you need to know (2022)
What is WhatsApp Premium?
WhatsApp Premium is a subscription service coming from WhatsApp for businesses. With WhatsApp Premium, business accounts will have additional features such as vanity URLs and multiple connected devices. To clarify, WhatsApp will not charge regular users for a subscription to access the app.
WhatsApp Premium: features
Since Meta’s proprietary platform hasn’t officially introduced WhatsApp Premium, we don’t know all the details of the service yet. That said, these are the features we know will be included in the service, courtesy of WABetaInfo :
Up to 10 connected devices
Although you can now use WhatsApp on multiple devices, you are limited to your phone and four other devices. This, however, will change with WhatsApp Premium. Businesses with a subscription will be able to add up to 10 additional devices to their accounts. This should come in handy for small and medium-sized businesses that have a dedicated social media team to manage their WhatsApp accounts.
Another benefit of the WhatsApp Premium subscription that we know so far is the vanity URL. WhatsApp Premium subscribers will have the ability to generate a personalized link for their activities. For example, Beebom could potentially have an official WhatsApp account accessible via a unique URL such as wa.me/beebomco.
As WABetaInfo points out that your business phone number is not hidden when you create a vanity URL. Users will still see the phone number when they contact you via WhatsApp. However, creating a short custom URL with your business name makes it more memorable and could potentially attract new users through word of mouth.
Is there WhatsApp Premium?
Not yet. WhatsApp is working to introduce WhatsApp Premium as an optional subscription for businesses.
When will WhatsApp Premium arrive?
There is no information on the availability of WhatsApp Premium at the time of this writing. However, as the feature has begun to appear behind the scenes, we could expect WhatsApp to roll it out in the coming months.
What is the price of WhatsApp Premium?
As for availability, we don’t know how much the WhatsApp Premium subscription will cost. We will have to wait for the company to reveal details on the pricing of the subscription service.
Improve business coverage with WhatsApp Premium
So, that’s all we know about WhatsApp Premium at the moment. Once available, you can log in and subscribe to the subscription service from your corporate account on Android, iOS, and desktop. We will update this article as soon as WhatsApp officially announces the specifics of the feature, so stay tuned for updates.