HomeAre ecommerce startups revolutionizing Nigeria?

Are ecommerce startups revolutionizing Nigeria?

With the trend of the daily unveiling of ecommerce platforms in Nigeria, i might have no other choice than to assume that we are witnessing a silent revolution in the ecommerce sector already. The way ecommerce startups spring up nowadays, it leaves a very big hint.

The very good thing about this is that they have judiciously cut across almost every sector in the country, not leaving any in the dark, ranging from fashion, to electronics, to automobiles and so on, i actually still believe that there is more to come. We would be saying one or two things on each of these sectors.

Fashion ecommerce

fashion ecommerce

This could be said as the largest ecommerce market after electronics. Yes, the fashion industry is evidently big, ecommerce has actually taken a substantial chunk of that big market. With startups like Jumia and Konga (pioneers), the5kshop, Obeezi, Kilimall and so on, fashion items like shirts, skirts, wrist watches, jeweries and so on can now be shopped for online and get delivered to our doorstep.


Here, we would be including smartphones and other mobile devices. The electronic ecommerce is believed to be the largest in the country, as people have turned to the cheaper phones online mentality. Electronics like televisions, smartphones, features phones, headphones e.t.c can be shopped for online and delivered at a relatively cheaper price on platforms like Jumia, Konga, slot, Kilimall and so on. Most times, these online platforms holds promo days (e.g BlackFriday), which further increase customers patronage.

Food and groceries

food and groceries ecommerce

To an extent, gone were the days where you have to be at a restaurant every morning, afternoon and night just to feed your rumbling stomach, or you have to find time to run to a supermarket out of your very busy schedule to get groceries, thanks to platforms like Hellofood (now Jumiafood), Gloo.ng and supermart.ng who are making life easier in this sector.

Automobile ecommerce

Well, this one might be a bit new but the main thing is, it’s here. IkokuOnline is a major player in this market, as they help to deliver car parts to you office or homes upon your order. IkokuOnline has ventured into a blooming sector here. Cheki Nigeria, and Cars45.com.ng are used cars selling and listing websites too.


These are startups that do not have stores or sell merchandise of their own. They are simply platforms for buyers and sellers to meet. Jiji.ng and OLX have now become exceedingly popular amongst customers, as it could really help when it comes to selling used products.

Real estate ecommerce

real estate ecommerce

Buying and renting spaces – homes or offices – has now been very made easy through platforms like ToLet.com.ng and PrivateProperty. Instead of the normal way of going to roast your skin under the hot Nigerian sun, you can do all that from the comfort of your own home now.


You want to book travel tickets? Wakanow, as a travel ecommerce platform let you do more than that. They let you make travels plans – buy flight tickets, book hotels, make visa arrangements, etc – with ease on the website.


You can book hotels online through hotels.ng, book events centres through Ogavenue.com.ng, buy furniture and houseware from. Showroom.ng and Furnish.ng

Now, take a deep look at these sectors that ecommerce have a presence in and tell me if a revolution isn’t going on in Nigeria already. Do let us know other sectors ecommerce is changing that we have not mentioned here.

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About Author

Samuel Afolabi is a lazy tech-savvy that loves writing almost all tech-related kinds of stuff. He is the Editor-in-Chief of TechVaz. You can connect with him socially :)

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